It is not a cream or powder, but rather a stick type that melts into the cheek.
When you apply it on your cheek like a cream, it creates a cheek color with a new feeling of close adhesion to the skin like a powder. Because it is a stick type, you can spread it as you like and freely control the shade, range, and finish. Although a half matte, it has a finish with effortless beauty with moderate gloss.
Squeeze out an appropriate amount from the center, apply directly, and rub in with your fingers. When applying to small areas, please apply it using your fingertips after taking an appropriate amount.